Whether outdoor or indoor - PR LOFT brings your sports equipment, new trend sports and innovative sports technology into the right media channels! Target group-oriented, PR LOFT cares for communicating your brand and presents new products at trade fairs like ISPO. Our team plans and implements public relations campaigns for the launch of products and presents the highlights of the new collection. Our day-to-day business is proactive press contact, organizing media cooperations, distributing press invitations to sporting events, media planning, writing of press releases and eBooklets, as well as the dispatch of samples, testing products and press photos. As content strategists we develop ideas, storylines and campaigns in order to submit your key messaging!